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Local media advertising services
The story
The author runs a local media company and reports more than $9,000 in October sales while working with AI agents, a personal monthly high. Most came from direct-mail advertising and the upcoming Best of Scottsdale business awards. The author already had 15,000 newsletter subscribers and 24,000 Instagram followers.
The mailer was planned for 5,000 households with 16 advertising slots. Basic placement cost $450, or $600 with a newsletter mention. Printing and mailing cost $2,999, with the author estimating that selling seven slots would cover that expense.
AI agents assembled a list of 331 local businesses, tracked deals, appointments and payments, drafted follow-ups, flagged printing deadlines, built the awards website and reported progress. The author personally made calls and closed sales.
Reader nominations and voting spread the awards campaign, while sponsors paid for exposure. Complete receipts and profit details for each business activity are undisclosed.
Source excerpt
My AI agents and I closed over $9,000 in October for my local media company, my biggest month yet!! Not from just newsletter ads. Most…
@itsjohnapolinar · Read the full source
- What was delivered
Advertising through local content, direct mail and business awards.
- Customers
Local Scottsdale businesses and advertising sponsors.
Lessons and acquisition
The author expanded an existing local audience into direct-mail and awards sponsorship products, using agents for lists, follow-ups and deal administration while personally handling sales.
Costs, risks and open questions
The $9,000 sales figure is self-reported. $2,999 covers the specified printing and mailing expense only. Total costs and receipts are unknown.
Why we selected this case
The account specifies the audience, advertising offers, costs and AI responsibilities, illustrating the sales workflow of a solo media business.
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